Your Business Shouldn't Own You.
- We help you break free from 24/7 chaos, and build a company that grows without hijacking every moment.
Questus is Trusted By
It's Too Much and You Know It.
- Too many fires.
- Too many decisions.
- Too few leaders who can truly think like owners.
- Growth has slowed - or worse profits are disappearing behind chaos
Experience Our Align to Execute System™
- Get back your time
- Have your team act like owners
- Boost your profits in 6 months or less
- Increase the value of your company
Clarity and Control
(Days 0-30)
You’ll see what is holding your business back and exactly what to fix first
Growth Readiness Diagnostic
Strategy on a Page
Transformation Roadmap
Build Momentum
(Days 31-90)
You’ll see the chaos start to calm, focus shifting to profit, time, and accountability
Leaders Stepping Up
Focused Priorities
Delegation Clarity
Relentless Execution
(Days 91-180)
You’ll see your company running on systems and your people acting like owners
Embed Owner Mindset
Hardwire Lasting Change in your Culture and your Systems
Real CEOs. Real Growth. Real Freedom.
Leadership Meetings Are Energizing and Productive
- Every leader understands the mission and their role in it
- Teams work together instead of competing
- Everyone agrees on what matters most
Decisions Are Made at the Right Level
You focus on leading, not solving every disagreement
Strategy Is Clear and Actionable
Priorities are steady, easy to see, and shared by all
The plan helps everyone move in the same direction
The Culture Feels Empowered, Not Exhausted
People take ownership, not just follow orders
Working together builds energy, not stress
Talented people stay because they believe in the mission
Execution Is Fast, Focused, and Flexible
- Teams can make changes quickly, not just once a quarter

25% of your leaders’ time frees up

40% fewer exec-level escalations

50% lower turnover

Increased Profitability
Testimonials
What People Are Saying
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Lo Li Carper Chief Technology OfficerJissel was the missing piece between our high-level strategy and day-to-day execution. In 90 days, she gave us the clarity to execute faster than ever before.
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Ronny De Aza CEOYou can’t grow past a certain point on hustle alone. Without clarity, accountability, and systems, growth creates chaos instead of wealth.
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Kevin Shigley Fortune 100 HR Vice PresidentJissel is a disciplined, systemic thinker who is really great at getting things done. She has true mastery of the strategy and planning processes. Jissel is a trusted partner, unafraid to speak her mind and always focused on what is best for the business in an empathetic way.
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Alpa Sutaria Chief Strategy OfficerJissel's strategic thinking and ability to inspire the organization are a magic combination. She brings clarity to chaos —creating shared vision and prioritization. Our teams became engaged, productive, and driven to sustainable results.
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Jeff C. CoFounder Gentas BiotechQuestus has been an invaluable partner, providing comprehensive support across our investment portfolio. From business development to commercialization strategies, their contributions have consistently driven success. We greatly appreciate Manuel's leadership and expertise, which have been instrumental in our continued growth and innovation.
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Allison O'Sullivan Finance and HR LeaderI have worked with Jissel for over 5 years as her client, her boss and her peer. Jissel is smart, efficient, collaborative and creative. She makes things happen and in the most simple and painless way you can imagine.
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Allan Levey M.D. Ph.D. Cofounder EmtheraproI had the pleasure of working with Manuel during the crucial early stages of our company, Emtherapro. His expertise was instrumental for navigating company formation, devising the best strategies to monetize our technology, and helping us turn innovative ideas into a viable business model. Their insight on how to form mutually beneficial and sustainable alliances is critical for our company’s long-term plan.
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Y. Sarmiento Founder & CEOI was hesitant to start my telehealth practice—always finding reasons to delay.
I started working with Jissel, and she said, ‘That’s it—you’re doing this.’ In just one day, she helped me put together a solid plan. It’s not easy; there are a lot of licenses and systems to navigate, but we’ve got a plan, and she connected me with the right people. I’m thrilled to announce that Gardenia Medical Care opened its doors and is growing much faster than I expected!
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Lisa Waples Director Lab2MarketQuestus has helped our small businesses and early-stage researchers understand their best market entry and potential acquirers to create a targeted commercialization plan. Every entrepreneur should have the opportunity to work with Questus
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Nancy Schoenbrunner CEO and Co-FounderManuel’s expertise and insights were instrumental in helping us navigate the complex diagnostics landscape. His ability to distill market trends and competitive positioning into actionable strategies was invaluable. Manuel not only clarified our positioning but also helped us identify key opportunities and challenges within our target markets. His keen understanding of the healthcare ecosystem and his thoughtful, data-driven approach enabled us to confidently position our technology for success.
For any healthcare innovator looking for a trusted partner to guide them through market strategy and positioning, I highly recommend Manuel. His professionalism, expertise, and commitment to excellence make him an exceptional advisor.
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Jissel Fernandez
The Strategic Operator Behind the Curtain
Jissel’s expertise is honing into an organization’s heart and pulse – developing a shared vision, aligning the organization to rally behind it and establishing the systems to accelerate execution.
She has over 25 years of experience in leading Strategic Planning, establishing and managing global PMOs, reimagining ways of working, and leading major global initiatives.
Before joining Questus, Jissel was a Vice President of Strategic Planning & Execution at Equifax and Strategy Execution at The Coca-Cola Company.
Her business thinking and pragmatic focus, combined with her exceptional ability to bring people together – help clients achieve what “we have never done before”.
Manuel Kingsley
Turning Overlooked Opportunities into Strategic Growth
Manuel partners with founders, CEOs, and leadership teams who are determined to grow their businesses without losing what made them successful in the first place.
With more than 25 years of experience expertise helping business leaders better understand customers, new markets, find new avenues for growth, and identify potential strategic partners and acquirers.
Before Questus, he held leadership roles innovation, new product development, M&A, as well as advising executives at McKinsey & Co. on growth strategy.
Manuel is known for his calm, direct approach and for helping leaders cut through complexity, align their teams around what truly matters, and turn decisive moments into lasting value.
Are We the Right Fit?
We’re not for everyone. If these symptoms sound familiar, we should talk:

You’re dealing with escalations your team should handle

You see people working hard, but priorities still stall

Execution is slower than you expect

Your strategic plan isn’t showing up in action

You are tired of pre-canned frameworks that don't work
Are We the Right Fit?
We’re not for everyone. If these symptoms sound familiar, we should talk:
- You’re dealing with escalations your team should handle
- You see people working hard, but priorities still stall
- Execution is slower than you expect
- Your strategic plan isn’t showing up in action
- You are tired of pre-canned frameworks that don't work